Nissan Die Hard Fan App Teams with Facebook

The popular Nissan Die Hard Fan App returns for a third college football season, incorporating the Facebook Camera Effects platform to take your fandom to a completely new level. Fans of more than 100 universities and colleges can use the app to virtually paint on a game face using their smart phone or tablet. To date, more than 42 million masks have been tried on, resulting in 3.6 million fan photos and videos, 1.5 million social shares and 630,000 downloads.

This latest addition for the Nissan Die Hard Fan experience is the result of a partnership among Nissan, Facebook and the digital experience design agency Critical Mass . Because Nissan is one of the first carmakers to use the new Facebook platform, the company's able to reach college football fans in a way unlike any other automaker.

In addition, Nissan offers a Nissan Die Hard Fan IQ trivia chat bot game that's hosted virtually by Heisman Trophy winners, giving fans a chance to test their football fandom and also challenge friends to test theirs.

If you'd like to speak with a member of our team and find out more about our inventory of Nissan vehicles, contact Gregoris Nissan.

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